In-House Counsel Reveal How They Protect Suggestive Trademarks

Director Monica Riva Talley was mentioned in the article “In-House Counsel Reveal How They Protect Suggestive Trademarks,” published by Managing IP. From the article:

“Monica Riva Talley, director at Sterne Kessler in Washington DC, says marketers should ensure they aren’t using terms that they want to protect in generic or descriptive ways in their advertising.

She notes that ‘Chicken of the Sea’ is an example of a good suggestive trademark, but that the company wouldn’t want to start calling tuna ‘chicken.'”