Dana N. Justus is counsel in Sterne Kessler’s Trademark & Brand Protection Practice, where she advises on U.S. and international trademark clearance, prosecution, enforcement, and portfolio management strategies.  With experience stemming from over 17 years in the trademark field, Dana is a trusted counselor to clients ranging from startups to multinational corporations in a wide variety of industries, including pharmaceuticals, communications, software, apparel, medical devices, financial services, food and beverage, hospitality, electronics, non-profits, chemicals, manufacturing, and entertainment.

Dana has significant experience in enforcement and civil litigation matters in federal district court and administrative proceedings at the Trademark Trial and Appeal Board (TTAB) and International Trade Commission (ITC), and was recognized as a “future leader” and “adroit enforcer” in the 2021 edition of World Trademark Review 1000. Dana also conducts due diligence analysis of intellectual property assets, provides counseling on a variety of transactional/licensing matters, and works with clients on domain name, social media, and anti-counterfeiting enforcement.

For three consecutive years since 2019, Dana was selected to the Washington, D.C. “Rising Stars” list in Intellectual Property by Super Lawyers. She has also been named a “Rising Star” by Managing IP since 2019.  JD Supra recognized her with a “Reader’s Choice Award” for excellence in writing and thought leadership in 2019.

Prior to joining Sterne Kessler, Dana was a Trademark and Copyright associate at the Washington, D.C. office of an international general practice law firm, where she focused on trademark portfolio management, transactions, and litigation. During law school, Dana was a Trademark and Copyright law clerk, student associate, and litigation paralegal at the Washington, D.C. office of an international intellectual property law firm. Also while in law school, Dana interned for the Honorable J. Michael Ryan of the Superior Court of the District of Columbia and the Recording Industry Association of America (RIAA), and served as a founding member and Editor-in-Chief of the American University Intellectual Property Brief.

Dana stays up-to-date on developments and trends in trademark law as an active member of the International Trademark Association (INTA), where she is a member of the Leadership Development Committee. She was previously on the Law Firm Committee, Communications Subcommittee for the 2022-2023 term and served on the Project Team for the 2022 Annual Meeting.  She previously served on the Young Practitioners Committee and as a project team leader for the Academic Committee and, while in law school, was selected for the inaugural class of INTA Student Ambassadors. Dana is also a member of the Intellectual Property Section of the D.C. Bar and the American Intellectual Property Law Association.

Dana earned her J.D. from the American University Washington College of Law and her B.A. in political science and criminology, cum laude, from the University of Florida.  When she is not practicing law, Dana enjoys yoga, literary thrillers, and chasing around her two young children.

  • Super Lawyers, “Rising Star – Washington DC” (2021 – 2019)
  • Managing IP, “Rising Star” (2024 – 2019)
  • JD Supra, “Reader’s Choice Award” (2019)
  • World Intellectual Property Review (WIPR), “WIPR Leaders” (2024)

  • J.D., American University Washington College of Law
  • B.A., Political Science and Criminology, University of Florida, cum laude

  • District of Columbia

  • International Trademark Association, Law Firm Committee (2022-2023)
  • D.C. Bar, Intellectual Property Section
  • American Intellectual Property Law Association

Industry Event

2024 INTA Leadership Meeting

New Orleans, LA, Hyatt Regency New Orleans, November 12, 2024

Webinar

Trademark Trends: A Mid-Year Review

Virtual, July 17, 2024 1:00 PM - 2:00 PM EDT

Speaking Engagement

Idea Exchange—A Peek Behind the Curtain

Houston, Texas, November 15, 2023 12:45 PM - 2:15 PM EST

Webinar

2022 Trademark Year in Review: Analysis and Trends

Virtual, January 19, 2023 1:00 PM - 2:00 PM EST

Speaking Engagement

 The Court of Public Opinion: How to Execute and Manage a Public Brand Evolution

Virtual, May 1, 2022 9:30 PM - 10:45 PM EST

Speaking Engagement

Global Trademark Forum 2020

New York, NY, Convene at 810 Seventh Avenue, March 10, 2020

Speaking Engagement

Emerging Technologies and the Effect on the IP Industry

Washington, DC, American University Washington College of Law, March 21, 2019 1:30 PM - 4:00 PM EST

Speaking Engagement

American University Law Review Volume 68 Federal Circuit Symposium

Washington, DC, Washington College of Law, November 16, 2018

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